Case Study · Reve Systems · 2017
RITS Browser
An award-winning launch and growth programme for the first and only Bangladeshi Android browser.
Product UI · Website · Content · Social · Ads · PR
RITS BROWSERCampaign content on Google Drive Reve Systems · RITS Browser
2.5MApp downloads
1MActive users
2ICT awards (BASIS + APICTA)
The challenge
Make RITS Browser successful — a feature-rich, ad-free, fast and secure browser with aggregated content and an earn-while-you-browse model — in a market owned by global browsers.
The big idea
“Bangladesh's first ad- and cookie-free Android browser.”
Our approach
Libanza owned app UI, website UI, content development, social media management, ad campaigns and PR for the launch and growth.
The outcome
- 2.5 million app downloads
- 1 million active users; 181K Facebook fans
- Won BASIS National ICT Awards 2017 and APICTA Awards 2017
Deliverables
- App & website UI
- Content development
- Social management
- Ad campaigns
- PR
ClientReve SystemsBrand: RITS BrowserApp · Web · Social · PR
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